The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
October 15, 2022

McDonald’s Failed Twitter Campaign | Social Media Horror

This week's Digital Marketing Horror Story is about #McDStories, a failed hashtag that was more harmful than helpful to their brand. Lucky for Mc Donald's, they are still a popular restaurant in spite of all the negative publicity.
October 24, 2022

Halloween Fast Food Home Pages 2022

Halloween is one of the most profitable holidays for many retailers. In the fast food industry, however, there are several aspects that differ from traditional shopping and offer entirely new challenges — such as restaurants having to make their home page visually appealing and relevant to customers before producing costumes that reflect the concept of a brand. Families with children are especially in need of healthy options during this time of year, so finding ways to increase sales at these restaurants can be crucial.
October 15, 2022

McDonald’s Failed Twitter Campaign | Social Media Horror

This week's Digital Marketing Horror Story is about #McDStories, a failed hashtag that was more harmful than helpful to their brand. Lucky for Mc Donald's, they are still a popular restaurant in spite of all the negative publicity.
October 24, 2022

Halloween Fast Food Home Pages 2022

Halloween is one of the most profitable holidays for many retailers. In the fast food industry, however, there are several aspects that differ from traditional shopping and offer entirely new challenges — such as restaurants having to make their home page visually appealing and relevant to customers before producing costumes that reflect the concept of a brand. Families with children are especially in need of healthy options during this time of year, so finding ways to increase sales at these restaurants can be crucial.
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