The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
May 15, 2016

Local SEO has changed, has your SEO company changed tactics?

Google changes number of businesses to be ranked on maps. Sometime in August 2015 Google changed the number of business that it would list in the Maps section of a search. (The maps section lists businesses that reside in the same geographic area as the person doing the search) Google no longer lists 7 or more businesses in the maps section. The maximum now is 3 and sometimes fewer depending on the size of the local area. There are other changes associated with this as well that serve to increase the likelihood of someone clicking on a Google ad as opposed to free listings. This changes, or should change, the approach to local search. You may have been listed in […]
July 26, 2018

10 Must Have WordPress Plugins for 2018

Plugins! There are literally millions of them. Why are there so many WordPress plugins? Which ones do I use? If you have questions about WordPress plugins, then we have answers! At Archmore Business Web, our team of digital marketing professionals have compiled a list of the best WordPress plugins that will optimize your website’s performance, security and SEO. Here are 10 Must have WordPress Plugins: 1. Yoast Yoast is essential for every WordPress site because it will help you greatly with your SEO when you learn how to use it. The Yoast SEO plugins adds specific functionality to your website that will help you to improve your position in the organic search results. The Yoast SEO WordPress plugin features: Keyword Focus […]
July 27, 2018

The Beginner’s Guide to SEO (Search Engine Optimization)

Are you new to SEO? Do you want to know more about what a SEO professional does? The Archmore Guide to SEO provides the basics of Search Engine Optimization so you understand exactly what SEO is and how it can help with your website and keyword rankings. It also gives you a better idea of what we do on a daily basis as SEO consultants and as a Digital Marketing company. What is SEO? SEO in a nutshell is the process of getting your website or web page indexed in a search engine. Black Hat SEO and White Hat SEO There are many types of SEO practices, the two types are Black Hat SEO and White Hat SEO. Obviously Black Hat SEO […]
July 30, 2018

10 SEO Tools To Improve Your Website

We Got The SEO Tools Baby! At Archmore Business web, we have access to the most cutting edge and premium SEO tools. Therefore, by hiring our services, we will essentially save you on DIY money because we already have a subscription and access to these SEO tools. If you’re new to SEO, then I would definitely read our  SEO Guide for Beginners. If you are a seasoned veteran, then be sure to check out 10 SEO Strategies that you must use. If you want to join the dark side, then read our Black Hat SEO Tips (please note that we DO NOT recommend utilizing these strategies). Otherwise, if you are looking for a helpful SEO tool, then be sure to check out our […]
August 12, 2018

Black Hat SEO Guide 10 (what not to do) Tips for 2021

Black Hat SEO Defined What is Black Hat SEO? In a nutshell it’s SEO practices that you should not do. This guide is intended to help you understand what Black Hat SEO is and what NOT to do. By no means should you incorporate any of these SEO strategies, because you will get penalized by Google and other search engines. At Archmore Business Web, our team of professional SEO Consultants and Digital Markers want to teach you what not to do when it comes to SEO. 1 Keyword Stuffing This is a common Black Hat SEO strategy that was used in the early days of the internet. By now, I would hope that every seasoned SEO practitioner will know that […]
August 23, 2018

How To Hire an SEO (With A Message From Google)

Before You Hire an SEO As an SEO Consulting agency, we encourage you to watch this official video from Google. Before you hire a SEO, we want you to understand what SEO is all about. Here is some basic information about SEO that you may find helpful so you can learn how to hire an SEO. If you are interested in speaking with a representative from Archmore Business Web, then please call: (614) 568-7500 and a representative will be happy to help. How to Hire an SEO: Read these important articles before you hire an SEO: SEO For Beginners Local Search and Citation Building Black Hat SEO Guide (What You Should NOT Do) Long Tail and Short Tail Keywords SEO […]
June 21, 2019

55 Social Media Links For Business Professionals

500px 500px is a Toronto, Canada-based online photography community. It was co-founded by Oleg Gutsol and Evgeny Tchebotarev on Halloween 2009. 500px is an online platform for photographers to gain global exposure, test their work, and earn money through licensing and brand partnership opportunities. AngelList AngelList is a U.S. website for startups, angel investors, and job-seekers looking to work at startups. Created in 2010, the platform has a mission to democratize the investment process and to help startups with their challenges in fundraising and talent.
May 15, 2016

Local SEO has changed, has your SEO company changed tactics?

Google changes number of businesses to be ranked on maps. Sometime in August 2015 Google changed the number of business that it would list in the Maps section of a search. (The maps section lists businesses that reside in the same geographic area as the person doing the search) Google no longer lists 7 or more businesses in the maps section. The maximum now is 3 and sometimes fewer depending on the size of the local area. There are other changes associated with this as well that serve to increase the likelihood of someone clicking on a Google ad as opposed to free listings. This changes, or should change, the approach to local search. You may have been listed in […]
July 26, 2018

10 Must Have WordPress Plugins for 2018

Plugins! There are literally millions of them. Why are there so many WordPress plugins? Which ones do I use? If you have questions about WordPress plugins, then we have answers! At Archmore Business Web, our team of digital marketing professionals have compiled a list of the best WordPress plugins that will optimize your website’s performance, security and SEO. Here are 10 Must have WordPress Plugins: 1. Yoast Yoast is essential for every WordPress site because it will help you greatly with your SEO when you learn how to use it. The Yoast SEO plugins adds specific functionality to your website that will help you to improve your position in the organic search results. The Yoast SEO WordPress plugin features: Keyword Focus […]
July 27, 2018

The Beginner’s Guide to SEO (Search Engine Optimization)

Are you new to SEO? Do you want to know more about what a SEO professional does? The Archmore Guide to SEO provides the basics of Search Engine Optimization so you understand exactly what SEO is and how it can help with your website and keyword rankings. It also gives you a better idea of what we do on a daily basis as SEO consultants and as a Digital Marketing company. What is SEO? SEO in a nutshell is the process of getting your website or web page indexed in a search engine. Black Hat SEO and White Hat SEO There are many types of SEO practices, the two types are Black Hat SEO and White Hat SEO. Obviously Black Hat SEO […]
July 30, 2018

10 SEO Tools To Improve Your Website

We Got The SEO Tools Baby! At Archmore Business web, we have access to the most cutting edge and premium SEO tools. Therefore, by hiring our services, we will essentially save you on DIY money because we already have a subscription and access to these SEO tools. If you’re new to SEO, then I would definitely read our  SEO Guide for Beginners. If you are a seasoned veteran, then be sure to check out 10 SEO Strategies that you must use. If you want to join the dark side, then read our Black Hat SEO Tips (please note that we DO NOT recommend utilizing these strategies). Otherwise, if you are looking for a helpful SEO tool, then be sure to check out our […]
August 12, 2018

Black Hat SEO Guide 10 (what not to do) Tips for 2021

Black Hat SEO Defined What is Black Hat SEO? In a nutshell it’s SEO practices that you should not do. This guide is intended to help you understand what Black Hat SEO is and what NOT to do. By no means should you incorporate any of these SEO strategies, because you will get penalized by Google and other search engines. At Archmore Business Web, our team of professional SEO Consultants and Digital Markers want to teach you what not to do when it comes to SEO. 1 Keyword Stuffing This is a common Black Hat SEO strategy that was used in the early days of the internet. By now, I would hope that every seasoned SEO practitioner will know that […]
August 23, 2018

How To Hire an SEO (With A Message From Google)

Before You Hire an SEO As an SEO Consulting agency, we encourage you to watch this official video from Google. Before you hire a SEO, we want you to understand what SEO is all about. Here is some basic information about SEO that you may find helpful so you can learn how to hire an SEO. If you are interested in speaking with a representative from Archmore Business Web, then please call: (614) 568-7500 and a representative will be happy to help. How to Hire an SEO: Read these important articles before you hire an SEO: SEO For Beginners Local Search and Citation Building Black Hat SEO Guide (What You Should NOT Do) Long Tail and Short Tail Keywords SEO […]
June 21, 2019

55 Social Media Links For Business Professionals

500px 500px is a Toronto, Canada-based online photography community. It was co-founded by Oleg Gutsol and Evgeny Tchebotarev on Halloween 2009. 500px is an online platform for photographers to gain global exposure, test their work, and earn money through licensing and brand partnership opportunities. AngelList AngelList is a U.S. website for startups, angel investors, and job-seekers looking to work at startups. Created in 2010, the platform has a mission to democratize the investment process and to help startups with their challenges in fundraising and talent.
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