The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
May 2, 2016

Guide for Hiring a Web Developer

Our Guide for hiring a Web Developer for a new website or site makeover With short checklist Web Developer I have worked with hundreds of business people on developing websites and have some information on how you can deal with people like me. First of all, do some soul searching and list what you want. This is of course applicable to hiring any professional but when it comes to a website you may not know what is important. Here are some things to think about that will impact what you get and its cost. What is the purpose of your website? Is it a place to send people to find out more about your business or do you expect those […]
October 1, 2018

Should you use social media for your business?

How important is the use of Social Media? In my business, I am frequently asked by my clients if they should be using social media sites. Social media has been all the rage and is not likely to go away. Therefore, it seems like the thing to do. Of all those people visiting Facebook, for example, surely some of them would see your information and decide to do business with you or visit your website. I am going to refer to Facebook a lot in this post but you can substitute any other social media platform.
June 21, 2019

55 Social Media Links For Business Professionals

500px 500px is a Toronto, Canada-based online photography community. It was co-founded by Oleg Gutsol and Evgeny Tchebotarev on Halloween 2009. 500px is an online platform for photographers to gain global exposure, test their work, and earn money through licensing and brand partnership opportunities. AngelList AngelList is a U.S. website for startups, angel investors, and job-seekers looking to work at startups. Created in 2010, the platform has a mission to democratize the investment process and to help startups with their challenges in fundraising and talent.
March 9, 2022

Off Page SEO To Drive Organic Traffic

Off page SEO is optimizing your website outside of your actual website. In the very early stages of SEO, this was simply called backlinking, but nowadays, backlinking does not hold as much weight as it did in the early days of the internet. We have gone far from the old days of off page optimization, where spamming backlinks could increase your domain authority.
April 21, 2022

Elon Musk Secures $43 Billion to Buy Twitter

Elon Musk said in a filing in April 13, 2022 that he had financed his proposed buyout of Twitter shares at $54.20 per share for 100% ownership valued at $43.5 billion dollars. The filing shows a group of banks led by Morgan Stanley is prepared to lend Musk $25.5 billion, including a separate $12.5 billion loan pledged to the value of Musk's Tesla shares.
April 25, 2022

Top 5 Digital Marketing Strategies to Boost Website Traffic

The way companies operate, interact, and engage with their customers have changed significantly with the evolution of technology. The definition of marketing has changed to include online marketing, which helps companies reach potential customers from across the globe. So, it is no surprise that every organization constantly strives to increase its website traffic significantly. 
September 22, 2022

GIFs Are For Boomers

The GIF has been used by people over the years to add a little bit of humor to their blogs and other online publishing platforms. However, after years of being popular it appears as though Gen Z has taken over - and with them come new ways to communicate on the internet. In fact, Giphy says that those numbers are slowly declining as Gen Z continues its takeover of the world wide web.
January 26, 2023

Social Media Marketing For Startups

You are a startup and need some kind of marketing strategy. If you're like most startups, you don't have a lot of money to go around. You will have to be selective in the way that you choose to market your business. Social media is a quick, easy and inexpensive way for you to engage with your customers, build brand awareness and start turning potential customers into your paying customers.
May 2, 2016

Guide for Hiring a Web Developer

Our Guide for hiring a Web Developer for a new website or site makeover With short checklist Web Developer I have worked with hundreds of business people on developing websites and have some information on how you can deal with people like me. First of all, do some soul searching and list what you want. This is of course applicable to hiring any professional but when it comes to a website you may not know what is important. Here are some things to think about that will impact what you get and its cost. What is the purpose of your website? Is it a place to send people to find out more about your business or do you expect those […]
October 1, 2018

Should you use social media for your business?

How important is the use of Social Media? In my business, I am frequently asked by my clients if they should be using social media sites. Social media has been all the rage and is not likely to go away. Therefore, it seems like the thing to do. Of all those people visiting Facebook, for example, surely some of them would see your information and decide to do business with you or visit your website. I am going to refer to Facebook a lot in this post but you can substitute any other social media platform.
June 21, 2019

55 Social Media Links For Business Professionals

500px 500px is a Toronto, Canada-based online photography community. It was co-founded by Oleg Gutsol and Evgeny Tchebotarev on Halloween 2009. 500px is an online platform for photographers to gain global exposure, test their work, and earn money through licensing and brand partnership opportunities. AngelList AngelList is a U.S. website for startups, angel investors, and job-seekers looking to work at startups. Created in 2010, the platform has a mission to democratize the investment process and to help startups with their challenges in fundraising and talent.
March 9, 2022

Off Page SEO To Drive Organic Traffic

Off page SEO is optimizing your website outside of your actual website. In the very early stages of SEO, this was simply called backlinking, but nowadays, backlinking does not hold as much weight as it did in the early days of the internet. We have gone far from the old days of off page optimization, where spamming backlinks could increase your domain authority.
April 21, 2022

Elon Musk Secures $43 Billion to Buy Twitter

Elon Musk said in a filing in April 13, 2022 that he had financed his proposed buyout of Twitter shares at $54.20 per share for 100% ownership valued at $43.5 billion dollars. The filing shows a group of banks led by Morgan Stanley is prepared to lend Musk $25.5 billion, including a separate $12.5 billion loan pledged to the value of Musk's Tesla shares.
April 25, 2022

Top 5 Digital Marketing Strategies to Boost Website Traffic

The way companies operate, interact, and engage with their customers have changed significantly with the evolution of technology. The definition of marketing has changed to include online marketing, which helps companies reach potential customers from across the globe. So, it is no surprise that every organization constantly strives to increase its website traffic significantly. 
September 22, 2022

GIFs Are For Boomers

The GIF has been used by people over the years to add a little bit of humor to their blogs and other online publishing platforms. However, after years of being popular it appears as though Gen Z has taken over - and with them come new ways to communicate on the internet. In fact, Giphy says that those numbers are slowly declining as Gen Z continues its takeover of the world wide web.
January 26, 2023

Social Media Marketing For Startups

You are a startup and need some kind of marketing strategy. If you're like most startups, you don't have a lot of money to go around. You will have to be selective in the way that you choose to market your business. Social media is a quick, easy and inexpensive way for you to engage with your customers, build brand awareness and start turning potential customers into your paying customers.
FB.getLoginStatus(function(response) { statusChangeCallback(response); }); { status: 'connected', authResponse: { accessToken: '...', expiresIn:'...', signedRequest:'...', userID:'...' } }