The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
June 11, 2021

What Information Should I Be Giving to My Web or Graphic Designer?

When a client looks at a new design being presented to them they may say that certain expectations are not being met, but in reality were those expectations even mentioned to the designer to begin with? Below I am going to explain what information I believe is necessary to hand over to your designer before they begin your design project in order for them to ideally create pieces for your specific business.
March 28, 2022

Optimizing Google Image Search to Drive More Traffic

Images are a powerful, but underrated tool to attract traffic from many sources. They make searches and social shares visual, and a picture is worth a thousand clicks. In this section, I’ll share with you some of my methods for using images to drive more visitors to your website.
September 22, 2022

GIFs Are For Boomers

The GIF has been used by people over the years to add a little bit of humor to their blogs and other online publishing platforms. However, after years of being popular it appears as though Gen Z has taken over - and with them come new ways to communicate on the internet. In fact, Giphy says that those numbers are slowly declining as Gen Z continues its takeover of the world wide web.
June 11, 2021

What Information Should I Be Giving to My Web or Graphic Designer?

When a client looks at a new design being presented to them they may say that certain expectations are not being met, but in reality were those expectations even mentioned to the designer to begin with? Below I am going to explain what information I believe is necessary to hand over to your designer before they begin your design project in order for them to ideally create pieces for your specific business.
March 28, 2022

Optimizing Google Image Search to Drive More Traffic

Images are a powerful, but underrated tool to attract traffic from many sources. They make searches and social shares visual, and a picture is worth a thousand clicks. In this section, I’ll share with you some of my methods for using images to drive more visitors to your website.
September 22, 2022

GIFs Are For Boomers

The GIF has been used by people over the years to add a little bit of humor to their blogs and other online publishing platforms. However, after years of being popular it appears as though Gen Z has taken over - and with them come new ways to communicate on the internet. In fact, Giphy says that those numbers are slowly declining as Gen Z continues its takeover of the world wide web.
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