The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
December 20, 2016

How to log in: WordPress for Beginners

How to log in: WordPress for beginners Welcome to WordPress! This is your new content management system (CMS) for your website! You must be excited because now you can create and edit content and post to your blog! We know that there is no obvious way to login to WordPress, which is why we put up this guide. Once we have completed the installation of WordPress for your website, you can log in to your dashboard. The admin section of WordPress, the “WordPress Dashboard,” is where you will begin modifying and creating pages and posts for your WordPress site. Keep in mind that your WordPress login credentials are independent of any other login type. When we install WordPress for our […]
July 26, 2018

10 Best Calls to Action Examples

What is a CTA? A CTA is short for Call to Action. It is a term that is used in advertising and marketing and the goal is to get a response out of a customer. It can be an image, a line of text or a button that encourages a visitor to you website to “take action”. The best examples of a CTA are “click here” or “call now”. The best call to action triggers should captivate the visitor. The information presented about CTAs are complied through resources within the SEO community such as Hubspot and Moz and reiterated below. CTAs for Lead Generation If you are a business, then Without a doubt your call to action should be used […]
July 26, 2018

10 Must Have WordPress Plugins for 2018

Plugins! There are literally millions of them. Why are there so many WordPress plugins? Which ones do I use? If you have questions about WordPress plugins, then we have answers! At Archmore Business Web, our team of digital marketing professionals have compiled a list of the best WordPress plugins that will optimize your website’s performance, security and SEO. Here are 10 Must have WordPress Plugins: 1. Yoast Yoast is essential for every WordPress site because it will help you greatly with your SEO when you learn how to use it. The Yoast SEO plugins adds specific functionality to your website that will help you to improve your position in the organic search results. The Yoast SEO WordPress plugin features: Keyword Focus […]
July 27, 2018

The Beginner’s Guide to SEO (Search Engine Optimization)

Are you new to SEO? Do you want to know more about what a SEO professional does? The Archmore Guide to SEO provides the basics of Search Engine Optimization so you understand exactly what SEO is and how it can help with your website and keyword rankings. It also gives you a better idea of what we do on a daily basis as SEO consultants and as a Digital Marketing company. What is SEO? SEO in a nutshell is the process of getting your website or web page indexed in a search engine. Black Hat SEO and White Hat SEO There are many types of SEO practices, the two types are Black Hat SEO and White Hat SEO. Obviously Black Hat SEO […]
July 30, 2018

10 SEO Tools To Improve Your Website

We Got The SEO Tools Baby! At Archmore Business web, we have access to the most cutting edge and premium SEO tools. Therefore, by hiring our services, we will essentially save you on DIY money because we already have a subscription and access to these SEO tools. If you’re new to SEO, then I would definitely read our  SEO Guide for Beginners. If you are a seasoned veteran, then be sure to check out 10 SEO Strategies that you must use. If you want to join the dark side, then read our Black Hat SEO Tips (please note that we DO NOT recommend utilizing these strategies). Otherwise, if you are looking for a helpful SEO tool, then be sure to check out our […]
August 12, 2018

Black Hat SEO Guide 10 (what not to do) Tips for 2021

Black Hat SEO Defined What is Black Hat SEO? In a nutshell it’s SEO practices that you should not do. This guide is intended to help you understand what Black Hat SEO is and what NOT to do. By no means should you incorporate any of these SEO strategies, because you will get penalized by Google and other search engines. At Archmore Business Web, our team of professional SEO Consultants and Digital Markers want to teach you what not to do when it comes to SEO. 1 Keyword Stuffing This is a common Black Hat SEO strategy that was used in the early days of the internet. By now, I would hope that every seasoned SEO practitioner will know that […]
August 23, 2018

How To Hire an SEO (With A Message From Google)

Before You Hire an SEO As an SEO Consulting agency, we encourage you to watch this official video from Google. Before you hire a SEO, we want you to understand what SEO is all about. Here is some basic information about SEO that you may find helpful so you can learn how to hire an SEO. If you are interested in speaking with a representative from Archmore Business Web, then please call: (614) 568-7500 and a representative will be happy to help. How to Hire an SEO: Read these important articles before you hire an SEO: SEO For Beginners Local Search and Citation Building Black Hat SEO Guide (What You Should NOT Do) Long Tail and Short Tail Keywords SEO […]
December 20, 2016

How to log in: WordPress for Beginners

How to log in: WordPress for beginners Welcome to WordPress! This is your new content management system (CMS) for your website! You must be excited because now you can create and edit content and post to your blog! We know that there is no obvious way to login to WordPress, which is why we put up this guide. Once we have completed the installation of WordPress for your website, you can log in to your dashboard. The admin section of WordPress, the “WordPress Dashboard,” is where you will begin modifying and creating pages and posts for your WordPress site. Keep in mind that your WordPress login credentials are independent of any other login type. When we install WordPress for our […]
July 26, 2018

10 Best Calls to Action Examples

What is a CTA? A CTA is short for Call to Action. It is a term that is used in advertising and marketing and the goal is to get a response out of a customer. It can be an image, a line of text or a button that encourages a visitor to you website to “take action”. The best examples of a CTA are “click here” or “call now”. The best call to action triggers should captivate the visitor. The information presented about CTAs are complied through resources within the SEO community such as Hubspot and Moz and reiterated below. CTAs for Lead Generation If you are a business, then Without a doubt your call to action should be used […]
July 26, 2018

10 Must Have WordPress Plugins for 2018

Plugins! There are literally millions of them. Why are there so many WordPress plugins? Which ones do I use? If you have questions about WordPress plugins, then we have answers! At Archmore Business Web, our team of digital marketing professionals have compiled a list of the best WordPress plugins that will optimize your website’s performance, security and SEO. Here are 10 Must have WordPress Plugins: 1. Yoast Yoast is essential for every WordPress site because it will help you greatly with your SEO when you learn how to use it. The Yoast SEO plugins adds specific functionality to your website that will help you to improve your position in the organic search results. The Yoast SEO WordPress plugin features: Keyword Focus […]
July 27, 2018

The Beginner’s Guide to SEO (Search Engine Optimization)

Are you new to SEO? Do you want to know more about what a SEO professional does? The Archmore Guide to SEO provides the basics of Search Engine Optimization so you understand exactly what SEO is and how it can help with your website and keyword rankings. It also gives you a better idea of what we do on a daily basis as SEO consultants and as a Digital Marketing company. What is SEO? SEO in a nutshell is the process of getting your website or web page indexed in a search engine. Black Hat SEO and White Hat SEO There are many types of SEO practices, the two types are Black Hat SEO and White Hat SEO. Obviously Black Hat SEO […]
July 30, 2018

10 SEO Tools To Improve Your Website

We Got The SEO Tools Baby! At Archmore Business web, we have access to the most cutting edge and premium SEO tools. Therefore, by hiring our services, we will essentially save you on DIY money because we already have a subscription and access to these SEO tools. If you’re new to SEO, then I would definitely read our  SEO Guide for Beginners. If you are a seasoned veteran, then be sure to check out 10 SEO Strategies that you must use. If you want to join the dark side, then read our Black Hat SEO Tips (please note that we DO NOT recommend utilizing these strategies). Otherwise, if you are looking for a helpful SEO tool, then be sure to check out our […]
August 12, 2018

Black Hat SEO Guide 10 (what not to do) Tips for 2021

Black Hat SEO Defined What is Black Hat SEO? In a nutshell it’s SEO practices that you should not do. This guide is intended to help you understand what Black Hat SEO is and what NOT to do. By no means should you incorporate any of these SEO strategies, because you will get penalized by Google and other search engines. At Archmore Business Web, our team of professional SEO Consultants and Digital Markers want to teach you what not to do when it comes to SEO. 1 Keyword Stuffing This is a common Black Hat SEO strategy that was used in the early days of the internet. By now, I would hope that every seasoned SEO practitioner will know that […]
August 23, 2018

How To Hire an SEO (With A Message From Google)

Before You Hire an SEO As an SEO Consulting agency, we encourage you to watch this official video from Google. Before you hire a SEO, we want you to understand what SEO is all about. Here is some basic information about SEO that you may find helpful so you can learn how to hire an SEO. If you are interested in speaking with a representative from Archmore Business Web, then please call: (614) 568-7500 and a representative will be happy to help. How to Hire an SEO: Read these important articles before you hire an SEO: SEO For Beginners Local Search and Citation Building Black Hat SEO Guide (What You Should NOT Do) Long Tail and Short Tail Keywords SEO […]
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