The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
June 11, 2021

What Information Should I Be Giving to My Web or Graphic Designer?

When a client looks at a new design being presented to them they may say that certain expectations are not being met, but in reality were those expectations even mentioned to the designer to begin with? Below I am going to explain what information I believe is necessary to hand over to your designer before they begin your design project in order for them to ideally create pieces for your specific business.
August 11, 2021

Famous Restaurants Founded in Ohio

Ohio is my home. I was born and raised here, but did you know that Ohio is also the home and birthplace of many famous restaurants? Learn about 10 famous restaurants founded in Ohio and how they got started! Have you ever been to any of these restaurants?
November 23, 2021

How to Get High Quality Backlinks For Your Restaurant Website

If you're reading this, then you probably own or manage a restaurant and you've heard of SEO (Search Engine Optimization). You would like your website to get found so you can get more customers. Backlink building is an important part of SEO, but it is not the sole determining factor of how high your website ranks. If you want to get ranked for keywords other than your business name, then you will need a proper keyword and SEO strategy.
January 28, 2022

Examples of QR Codes in Marketing

The QR code is making a comeback. This was probably due to the Covid-19 pandemic and the need to prevent the spread of the virus, so many restaurants started implementing them in place of actual menues. It actually gave most people very little choice but to learn about what a QR code is and actually use it. The majority of U.S. adult population scanned them at restaurants, bars and coffee shops. QR codes are everywhere, from billboards to flyers. This digital barcode links directly to your business website, driving potential customers to your online store. Generate new sales and interest by implementing a QR code into your marketing strategy.
April 25, 2022

Top 5 Digital Marketing Strategies to Boost Website Traffic

The way companies operate, interact, and engage with their customers have changed significantly with the evolution of technology. The definition of marketing has changed to include online marketing, which helps companies reach potential customers from across the globe. So, it is no surprise that every organization constantly strives to increase its website traffic significantly. 
May 24, 2022

Different Types of Digital Marketing

Digital marketing is a strategy that uses various channels to reach customers where they are with the goal of deepening customer relationships and generating leads, sales and revenue. As an umbrella term, digital marketing incorporates all of the digital marketing channels available to your business.
May 25, 2022

Online Ordering Apps for Restaurants

Every restaurant needs an online ordering system. Customers can place orders easily and quickly using our system that is built on best practices and kept current with the latest web technologies. However, you don't have to pay an arm and a leg to get all the tools necessary to maintain a website that drives customers to your business! Below are some very affordable restaurant ordering solutions for both carry out and delivery! 
August 8, 2022

Why Are Companies De-branding?

Logos are a big part of your brand. They represent your company, and they're what people will always associate with you. That's why it's so important to get the best logo possible. But sometimes, even if you have a great logo, it can still be hard to tell what kind of work you do from just looking at your logo. And that's where logos de-brand come in!
June 11, 2021

What Information Should I Be Giving to My Web or Graphic Designer?

When a client looks at a new design being presented to them they may say that certain expectations are not being met, but in reality were those expectations even mentioned to the designer to begin with? Below I am going to explain what information I believe is necessary to hand over to your designer before they begin your design project in order for them to ideally create pieces for your specific business.
August 11, 2021

Famous Restaurants Founded in Ohio

Ohio is my home. I was born and raised here, but did you know that Ohio is also the home and birthplace of many famous restaurants? Learn about 10 famous restaurants founded in Ohio and how they got started! Have you ever been to any of these restaurants?
November 23, 2021

How to Get High Quality Backlinks For Your Restaurant Website

If you're reading this, then you probably own or manage a restaurant and you've heard of SEO (Search Engine Optimization). You would like your website to get found so you can get more customers. Backlink building is an important part of SEO, but it is not the sole determining factor of how high your website ranks. If you want to get ranked for keywords other than your business name, then you will need a proper keyword and SEO strategy.
January 28, 2022

Examples of QR Codes in Marketing

The QR code is making a comeback. This was probably due to the Covid-19 pandemic and the need to prevent the spread of the virus, so many restaurants started implementing them in place of actual menues. It actually gave most people very little choice but to learn about what a QR code is and actually use it. The majority of U.S. adult population scanned them at restaurants, bars and coffee shops. QR codes are everywhere, from billboards to flyers. This digital barcode links directly to your business website, driving potential customers to your online store. Generate new sales and interest by implementing a QR code into your marketing strategy.
April 25, 2022

Top 5 Digital Marketing Strategies to Boost Website Traffic

The way companies operate, interact, and engage with their customers have changed significantly with the evolution of technology. The definition of marketing has changed to include online marketing, which helps companies reach potential customers from across the globe. So, it is no surprise that every organization constantly strives to increase its website traffic significantly. 
May 24, 2022

Different Types of Digital Marketing

Digital marketing is a strategy that uses various channels to reach customers where they are with the goal of deepening customer relationships and generating leads, sales and revenue. As an umbrella term, digital marketing incorporates all of the digital marketing channels available to your business.
May 25, 2022

Online Ordering Apps for Restaurants

Every restaurant needs an online ordering system. Customers can place orders easily and quickly using our system that is built on best practices and kept current with the latest web technologies. However, you don't have to pay an arm and a leg to get all the tools necessary to maintain a website that drives customers to your business! Below are some very affordable restaurant ordering solutions for both carry out and delivery! 
August 8, 2022

Why Are Companies De-branding?

Logos are a big part of your brand. They represent your company, and they're what people will always associate with you. That's why it's so important to get the best logo possible. But sometimes, even if you have a great logo, it can still be hard to tell what kind of work you do from just looking at your logo. And that's where logos de-brand come in!
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